Impact of Sales Growth and Customer Loyalty Due to Digital Marketing Actions in Real State & Property Industry of Pakistan

dc.contributor.author	Ali Ahmad, 01-221182-039
dc.date.accessioned	2022-02-28T05:40:09Z
dc.date.available	2022-02-28T05:40:09Z
dc.date.issued	2019
dc.identifier.uri	http://hdl.handle.net/123456789/12024
dc.description	Supervised by Mr. Danish Ahmed Khan	en_US
dc.description.abstract	The aim of this study is to determine customer preferences towards different strategies of Digital Marketing used to promote sale growth and customer loyalty of users of Zameen.com. Digital Marketing tools give broad range of opportunities for companies to attract and retain consumers, but they need to know how their customers evaluate their marketing efforts. This research will be considered to analyze how Zameen.com influences satisfaction with the online search experience real state and property industry in Pakistan. This study focus on the consumer's feeling of confidence in the adequacy of the products, services and information provided by Zameen.com, and his or her feeling of being a smart shopper/viewer on Zammen.com, as drivers of the influence of Zameen.com on search process satisfaction	en_US
dc.language.iso	en	en_US
dc.publisher	Business Studies BUIC	en_US
dc.relation.ispartofseries	MBA (MKT);MFN-T 9843
dc.subject	Customer Loyalty	en_US
dc.subject	Sales Growth	en_US
dc.subject	Digital marketing and Real State	en_US
dc.title	Impact of Sales Growth and Customer Loyalty Due to Digital Marketing Actions in Real State & Property Industry of Pakistan	en_US
dc.type	Thesis	en_US