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Browsing MBA (Marketing) BUIC by Author "Muhammad Imran Hassan Ali, 01-220171-108"
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Muhammad Imran Hassan Ali, 01-220171-108
(Business Studies BUIC, 2020)
The purpose of this research is to examine the impact of Societal marketing on Brand equity of Junaid Jamshed J. in the fashion industry, especially the Asian consumer market has been targeted during this research. The ...