MBA (BUKC): Recent submissions

  • Basree, Rabia Reg # 25719 (Bahria University Karachi Campus, 2013)
    Purpose- This study determine the demographics of the population having positive intention towards buying green products as well as to determine the most likely element of marketing program, which can contribute towards ...
  • Bhutta, Sajid Nawaz Reg # 21314 (Bahria University Karachi Campus, 2013)
    Purpose: Media is all pervasive; its working is exceptionally unpretentious. Media assumes a key part in scattering of data. It is known as the fourth mainstay of popularity based country. The effect of media on our ...
  • Sadiq, Hassnain Reg # 11555 (Bahria University Karachi Campus, 2013)
    Purpose- The purpose of the study explores customer view toward E-banking and impact of e banking customer satisfaction, loyalty. Banking sector are investing to much in technology but customer not avail this technology ...
  • Hassan, Syeda Alina Reg # 9801 (Bahria University Karachi Campus, 2013)
    The Insurance Association of Pakistan was formed in 1948 with the aim of facilitating its members by the exchange of expertise, knowledge and experience. The Insurance sector is regulated by the Insurance Ordinance ...
  • Mazhar, Beenish Reg # 18929 (Bahria University Karachi Campus, 2013)
    Market multiples have been used for determining the current value of a company, which incorporates the stock's price and place it against a representative of the intrinsic worth of the firm’s stock, such as its earnings, ...
  • Mirza, Muhammad Nadish Reg # 11501 (Bahria University Karachi Campus, 2013)
    Shan embodies the perfect combination of quality, taste and convenience. Shan has a progressive outlook and constantly looks to improve and re-vitalize itself through innovative and most modem product offerings. Shan ...
  • Khalid, Tooba Reg # 13163 (Bahria University Karachi Campus, 2013)
    Purpose: The aim of the research paper is to analyze the effect of advertisement on the consumption pattern of the youngsters, and the attitude of the youngsters towards advertisement and their demand for the particular ...
  • Jaffri, Syed Iqbal Haider Reg # 10588 (Bahria University Karachi Campus, 2013)
  • Arsalan, Muhammad (Bahria University Karachi Campus, 2013)
    Interactions are investigated between exchange rates and stock prices in the emerging financial market of Pakistan. The motivation is to establish the causal linkages between leading prices in the foreign exchange ...
  • Siddiqui, Usama Reg # 10610 (Bahria University Karachi Campus, 2013)
  • Shaikh, Imran Ali (Bahria University Karachi Campus, 2013)
    This thesis concentrates on human resource development contribution in performance management. It is tried to ponder over the availability of HR practices and application in three contributing sectors of Pakistan economy ...
  • Shiraz, Sunia Reg # 14240 (Bahria University Karachi Campus, 2013)
    Fast food is convenient food but is made up of low nourishing ingredients. The purpose of this study is to determine the factors for increasing trend of fast food and its consequences. Due to westernization this trend ...
  • Fazal, Hina Reg # 13097 (Bahria University Karachi Campus, 2013)
    The thesis focuses on the depression in housewives due to psychological and physical aspect of a women. Starting with the introduction about depression and their types and the pace in which they are increasing in ...
  • Bhatty, Shaheer Reg # 18958 (Bahria University Karachi Campus, 2013)
  • Shah, Hafsa Agha (Bahria University Karachi Campus, 2013)
    In today s competitive environment, only few companies are able to use Working capital management as a real competitive tool to leverage profits. The objective of the study, is to find the relationship between working ...
  • Wahab, Abdul Reg # 12927 (Bahria University Karachi Campus, 2013)
    This research is based upon how Takaful industry of Pakistan is growing and what is potential and future of this market. In this research paper the scope of takaful insurance is highlighted making Pak Qatar Takaful Company ...
  • Rahila Reg # 24261 (Bahria University Karachi Campus, 2013)
    With Globalization and technological development competition has increased, resulting changes in the work environment, increased diversified work force and advancement in HR practices and responsibilities. Meanwhile ...
  • Khan, Naseemullah Reg # 3278 (Bahria University Karachi Campus, 2013)
    In the following research, the study illustrates various techniques of Sales Promotion and how it can help the Mountain Dew Bottle Company in increasing their market share as compared to their rivals. The conventional ...
  • Imran, Zuhair Reg # 15819 (Bahria University Karachi Campus, 2013)
    Due to rise in usage of digital media companies are now capitalizing this medium to sell their products and get near to their customers. This research topic “Impact of Social Media on Brand Awareness Among University ...
  • Asif, Saharish Reg # 14214 (Bahria University Karachi Campus, 2013)
    Purpose- Major intend of this study was to understand that how designer entrance revolutionized lawn market by changing consumer perception and buying behavior across Pakistan. The promotional atmosphere and the word ...

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