Welcome to DSpace BU Repository
Welcome to the Bahria University DSpace digital repository. DSpace is a digital service that collects, preserves, and distributes digital material. Repositories are important tools for preserving an organization's legacy; they facilitate digital preservation and scholarly communication.
Browsing MBA (BUKC) by Subject "online purchase intention, website design, information design, visual design, navigation design, perceived risk, trust"
-
Jabbar, Mehak Reg # 28741
(Bahria University Karachi Campus, 2017)
PURPOSE
The purpose of this study was to recognize the impact of customer’s purchase intention in an
online shopping in Karachi. Online purchase intention considered as a significant analyst of
customer’s buying ...