Welcome to DSpace BU Repository
Welcome to the Bahria University DSpace digital repository. DSpace is a digital service that collects, preserves, and distributes digital material. Repositories are important tools for preserving an organization's legacy; they facilitate digital preservation and scholarly communication.
Browsing MBA (BUKC) by Subject "Word of mouth, Social media network sites, women purchase behavior"
-
Javed, MUhammad Khurram Reg # 13127
(Bahria University Karachi Campus, 2014)
Purpose: the purpose of this study is to find the relationship between social media website and women
apparel. The study examine the WOM and social media network sites for the women apparel to find
the most persuasive ...