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Browsing MBA (BUKC) by Subject "Women entrepreneur’s Decision Making, Emotionality, Rationality."
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Farrukh, Natasha Reg # 30846
(Bahria University Karachi Campus, 2018)
PURPOSE
The purp°se behind the research is to examine the behavior of women entrepreneurs that if they
making an investment decision emotionally or rationally. This study is directed to recognize what
determinants ...