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Browsing MBA (BUKC) by Subject "Target management, production or service management, expansion management, referrals management, termination management, win back management."
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Khalil, Sarmad Bin Reg # 24012
(Bahria University Karachi Campus, 2017)
Purpose: The study has performed with an objective to determine the influence of CRM on
customer retention of local pizza chains operating in Karachi city.
Research Methodology: This research study is explanatory in ...