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Browsing MBA (BUKC) by Subject "Seivqual model, customer satisfaction, service quality, Tangibility, Reliability, Responsiveness."
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Fatima, Shagufta Reg # 28305
(Bahria University Karachi Campus, 2016)
Purpose- The main objective of this study is to examine the effects of service quality on the satisfaction of customers in hotel industry in Pakistan. This study also examines the reasons that consumers select four star ...