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Browsing MBA (BUKC) by Subject "Banner Ads, Social Media, Critical Factors, Ad Relevance, Creative Advertising, Landing Page Experience, Call to Action Button, Informative Ads, Online Shopping, Facebook Ads."
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Sadia Junaid, REg # 20281
(2016)
Purpose- This Thesis research examines thoroughly the Critical success factors of an
ecommerce website, in consumer perspective. The factors that were chosen include, Ad
Relevance, Creativity, Landing Page Experience, ...