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Browsing MBA (BUKC) by Author "Rafiq, Hafiza Ayesha Reg # 64603"
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Rafiq, Hafiza Ayesha Reg # 64603
(Bahria University Karachi Campus, 2021)
Purpose - It gives the competitive landscape for the higher education to create a brand image
of university. For the universities it is very important to adopt those strategies that
competitive advantage for them. The ...