• THEROLE OFAUTHENTICLEADERSHIP, ABSORPTIVE CAPACITY, AND INNOVATIVE PERFORMANCEIN KNOWLEDGE ECONOMY 

  Zaman, Mashal Reg # 48583 (Bahria University Karachi Campus, 2022)

  Purpose: This study attempts to find out the role of authentic leadership, absorptive capacity, and innovative performance in knowledge economy ofKarachi, Pakistan. In order to achieve this aim, the data was collected ...
• EMPIRICAL ANALYSIS OF FACULTY SATISFACTION MEDIATED BY VALUES OF BUSINESS SCHOOL 

  Jahangir, Rohma Reg # 48746 (Bahria University Karachi Campus, 2022)

  The research on faculty job satisfaction has long been a significant and fascinating field. Significant emphasis has recently been paid to the idea offaculty job satisfaction and the variables that influence it. The fact ...
• EXPLORING THE PURCHASE INTENTION OF ENERGY- EFFICIENT HOMEAPPLIANCES: THE INFLUENCE OF KNOWLEDGE OF ECO LABELS,ENVIRONMENTAL KNOWLEDGE AND ENVIRONMENTAL CONCERN 

  Shahnawaz, Maira Reg # 43590 (Bahria University Karachi Campus, 2022)

  Purpose - Energy efficient home appliances are sustainable and Eco-logical initiative in today’s world. As Pakistan is suffering major energy crises due to the excessive amount of energy consumption in the country. This ...
• FACTORS INFLUENCING CUSTOMER’S INTENTION TO USE MOBILE BANKING DURING THE COVID-19 PANDEMIC 

  Ahmed, Duaa Reg # 48603 (Bahria University Karachi Campus, 2022)

  Purpose: The purpose ofthis study is to investigate the determinants ofthe UTAUT2 framework and the effects ofperceived threats and trust affecting user intent for using digital mobile banking throughout COVID-19 in ...
• IMPACT OF GREEN APPAREL KNOWLEDGE, GREEN TRUST, ECO LABELLING, GREEN APPAREL PERCIEVED EFFECTIVENESS & CONSUMER’S ATTITUDE ON GREEN APPAREL PURCHASE INTENTION 

  Saeed, Yumna Reg # 48774 (Bahria University Karachi Campus, 2022)

  Purpose - Green apparel/ sustainable apparel is an emerging phenomenon in today’s era. The environmental degradation and increasing environmental concern is influencing consumers to indulge in green consumption. Famous ...
• FACTOR HAVING AN IPMACT ON CONSUMER INTENTION TO VISIT A TOURIST PLACE 

  Sahar, Rida Reg # 48703 (Bahria University Karachi Campus, 2022)

  Purpose The purpose of this research is to find out the main impacts ofthe factors on the intention to visit. In order to find that I chose 4 independent variables, Political Instability and Terrorism Risk, Electronic ...
• NEXUS AMONG FINANCIAL COGNITIVE, FINANCIAL CONSIDERATIONS, INVESTORS' ATTITUDE, AND THE BEHAVIORAL-INTENTIONS OF STOCK MARKET PARTICIPATION 

  Ansari, Fahad Reg # 79357 (Bahria University Karachi Campus, 2022)

  Purpose The purpose of this study is to investigate the effects of financial cognitive, consideration, technological literacy, and Investor’s attitude on behavioral intentions to stock market participation. Methodology ...
• EFFECT OF GSCM PRACTICES BY USING LEAN MANAGEMENT AS A MEDIATING VARIABLE ON A FIRM’S OPERATIONAL PERFROMANCE: A CASE OF THE TEXTILE SECTOR OF KARACHI 

  Ahmed, Rida Reg # 43668 (Bahria University Karachi Campus, 2022)

  Purpose The main idea ofthis study was to examine how Green supply chain management practices impact Operational Performance of a firm by taking Lean Management as mediating in the textile sector ofKarachi. Methodology ...
• FACTORS IMPACTING CUSTOMER RETENTION RATE IN ONLINE BUSINESSES 

  Mithani, Hassan Reg # 48615 (Bahria University Karachi Campus, 2022)

  Purpose: The purpose ofthe study is to identify the impact oftrustworthiness and website usefulness on customer loyalty and satisfaction which leads to increase the retention rate in online businesses. Methodology & ...
• ROLE OF FINTECH ADOPTATIONALONG WITH MEDITATING EFFECT OF GREEN BANKING ON SUSTAINABLE PERFORMANCE OF BANKS IN PAKISTAN 

  Naz, Samina Reg # 48659 (Bahria University Karachi Campus, 2022)
• EFFECTIVENESS OF ERP SOLUTION ON SUPPLIER'S CAPABILITY & PERFORMANCE UP GRADATION IN TEXTILE SECTOR 

  Ali, Imran Reg # 45721 (Bahria University Karachi Campus, 2022)

  Purpose: This research is focused to probe into and unveil the impact ofEnterprise Resource Planning (ERP) towardsthe enhancement ofthe Capabilities and performances ofthe Suppliers in textile sector of Karachi. Another ...
• EFFECTS OF FACTORS THAT INFLUENCE CONTINUANCE INTENTION OF CUSTOMERS FOR MOBILE BANKING IN PAKISTAN. 

  Ashraf, Murtaza Reg # 48790 (Bahria University Karachi Campus, 2022)

  Purpose: The goal ofthis investigation was to identify the factors influencing customer’s continuance intention with regard to using mobile banking in Pakistan. In contrast to formal financial style, the purpose of this ...
• FACTORS INFLUENCY ONLINE CONSUMER BUYING BEHAVIOR 

  Hassan, Syed Naveed Reg # 73295 (Bahria University Karachi Campus, 2022)

  The purpose of this study is to look at the variables that influence Pakistan customers’ purchasing decisions when they shop online. The study focuses on consumers’ perceptions of their purchasing patterns in relation ...
• IMPACT OF THIRD-PARTY LOGISTICS (3PL) ON ORGANIZATIONAL PERFORMANCE WITH MEDIATING ROLE OF CUSTOMER SATISFACTION IN THE FMCG'S COMPANIES OF PAKISTAN 

  Manzoor, Muhammad Hamza Reg # 35758 (Bahria University Karachi Campus, 2022)

  Purpose The emergence of globalization has made outsourcing to become one ofthe widely embraced business strategy for delivering outstanding services to consumers in the manufacturing However, in spite of the increasing ...
• EMERGENCE OF BLOCK CHAIN AND ITS IMPACT ON SUPPLY CHAIN PERFORMANCE THROUGH AGILITY, TRANSPARENCY AND FLEXIBILITY 

  Munaf, Choudary Usman Reg # 38843 (Bahria University Karachi Campus, 2022)

  Purpose The purpose ofthis paper is to illustrate how block chain technology can improve supply chain parameters that are agility, flexibility and transparency which collectively enhance overall supply chain ...
• FACTORS AFFECTING ECONOMIC GROWTH OF PAKISTAN: A PRE COVID AND POST COVID ANALYSIS 

  Khan, Hareem Reg # 79358 (Bahria University Karachi Campus, 2022)

  Purpose The objective of this research is to look into the factors influencing Pakistan's growth. Before Covid-19 and After Covid-19. economic Methodology & Design This research was literature based study, where the ...
• IMPACT OF DISRUPTIONS ON SUPPLY CHAIN RESILIENCE: STUDYING THE EFFECTS ON MARKET PERFORMANCE & RISK MANAGEMENT PERFORMANCE 

  Ahmed, Daniyal Reg # 35394 (Bahria University Karachi Campus, 2022)

  The purpose ofthis study is to examine the role ofsupply chain Resilience and risk management performance having a moderating effects of Supply Chain Disruptions in this ever changing environment. on market performance This ...
• EFFECTS OF GREEN SUPPLY CHAIN MANAGEMENT ON ORGANIZATIONAL PRODUCTIVITY IN TEXTILE INDUSTRIES OF KARACHI PAKISTAN 

  Jawed, Aqib Reg # 41005 (Bahria University Karachi Campus, 2022)

  Green Supply Chain Management practice is a multi-dimensional concept which additionally be measured from distinctive perspectives. The study reason was to assess objectives of green supply chain manage on organizational ...
• HOW ENVY MODERATES' EFFECTS OF PRICE CONSCIOUSNESS AND PERCEIVED VALUE ON CONSUMER PURCHASE INTENTION: A GENDER COMPARATIVE STUDY ON PAKISTAN’S APPAREL MARKET 

  Khawar, Abdullah Reg # 73302 (Bahria University Karachi Campus, 2022)

  Purpose The purpose of this study is to identify the relationship between perceived value and price consciousness on purchase intention in the presence of benign envy and to identify ifmen and women respond differently ...
• THE IMPACT OF ARTIFICIAL INTELLIGENCE ON EMPLOYEE ENGAGEMENT: THE MODERATING ROLE OF TRUST 

  Asif, Fatima Reg # 48715 (Bahria University Karachi Campus, 2022)

  Purpose: This study aims to explore employee perceptions of organizations engaged in banking ofthe lole of tiust on the usage ol artificial intelligence (Al) that will impact the employee engagement in situations that ...

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