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Browsing Department of Management Science (BUKC) by Subject "online buying behavior, e-commerce in Karachi, perceived risks, perceived benefits."
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MARIA ABID, Reg # 25137
(Bahria University Karachi Campus, 2016-11-01)
This research was conducted to find out the online buying behavior of consumers in
Karachi. It was aimed at studying the role of their attitude in determining this behavior, and the influence of perceived risks, perceived ...