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Browsing Department of Management Science (BUKC) by Subject "Newproduct development, Information Technology, NPD Performance, Manufacturing Sector, Pakistan"
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Majeed, Rameez Irfan Reg # 16423
(Bahria University Karachi Campus, 2018)
Purpose-The study has aimed to investigate the role of information technology for new
product development performance in the manufacturing sector of Pakistan.
Methodology/sample- The study has gathered 250 sample responses ...