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Browsing Department of Management Science (BUKC) by Author "Jafri, Saba reg # 70323"
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Jafri, Saba reg # 70323
(Bahria University Karachi Campus, 2021)
Purpose: The current study aims to explore Young Generation Smart Phone purchase
decision
Methodology & Design: The present study incorporates quantitative research method.
The data was collected from primary and secondary ...