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Browsing Department of Management Science (BUKC) by Title
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Siddiqui, Muhammad Asif Reg # 30529
(Bahria University Karachi Campus, 2013)
Islamic banking industry is operating from few years in Pakistan and it is marketing share is increasing year on year basis but not so much effective we tried to find out why islamic banking is not working effectively in ...
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Mazhar, Owais Reg # 70274
(Bahria University Karachi Campus, 2021)
Purpose: The purpose of this study paper is to examine the effectiveness of buying firm’s
strategies to improve performance of supplier and improve sustainability in supply. The aim
to identify problems, define and ...
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Hameed, Rubia Reg # 14206
(Bahria University Karachi Campus, 2013)
Every business need to reach to its people in a positive and convinced manner in order to
build a loyal customers to their product and those who involved in bringing and
generating profits for their company. Advertising ...
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Ayub, Wardah Reg # 13171
(Bahria University Karachi Campus, 2013)
To determine the effectiveness of the conflict management and leadership styles
(transformational and transactional) on conflict (cognitive and relational) at KESC.
Where leadership style(Idealized influence, Individual ...
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Shahid, Muhammad Usman Reg # 14346
(Bahria University Karachi Campus, 2014)
This research study provides a broad picture and it highlights the major factor to mitigate the
level of credit risk in conventional banks. In the vicinity of financial institution credit risk is
considered to be a hot ...
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SHOAIB AYAZ, Reg # 31384
(Bahria University Karachi Campus, 2015)
In the past, it was unpopular and unaccepted concept because companies thought it was more important to gain new customers than retain the existing ones. However, in this present decade, companies have gained better ...
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Ayaz, Shoaib Reg # 31384
(Bahria University Karachi Campus, 2015)
In the past, it was unpopular and unaccepted concept because companies thought it was more
important to gain new customers than retain the existing ones. However, in this present decade,
companies have gained better ...
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Ansar, Farwah Reg # 14567
(Bahria University Karachi Campus, 2014)
Purpose: The purpose of this research report is to analyze the effectiveness of employer branding through social media, know people perception about promotion of employer branding on social media and do they find information ...
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Ali, Imran Reg # 45721
(Bahria University Karachi Campus, 2022)
Purpose:
This research is focused to probe into and unveil the impact ofEnterprise Resource Planning
(ERP) towardsthe enhancement ofthe Capabilities and performances ofthe Suppliers in textile
sector of Karachi. Another ...
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Ahmed, Waqar Reg # 31400
(Bahria University Karachi Campus, 2015)
Introduction- The main puipose of this research is to find the effectiveness of Facebook
‘apparel’ banner ads through measuring correlation with consumer response. Consumer response
was measured with 05 variables which ...
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Majeed, Hafsah Reg # 19500
(Bahria University Karachi Campus, 2014)
Purpose of this research study is to explore the HR practices being used by LMKR for
managing its diversified employees; local as well as foreign; also to see the effectiveness
of the practices.
Methodology used to ...
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Mahmood, Muna Reg # 7562
(Bahria University Karachi Campus, 2014)
The telecommunication sector of Pakistan is led by growth, technological advancements, and
dynamism. The marketplace is embedded in a highly competitive situation, which is why
companies have realized the importance ...
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Arif, Aisha Muhammad Reg # 32517
(Bahria University Karachi Campus, 2019)
Purpose: This study examines the relationship between the human resource management
practices implemented by the organization and employee retention. Human resource
management practices deployed in this study are ...
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Imtiaz, Syeda Rabia
(Bahria University Karachi Campus, 2008)
For the Performance appraisal of employees at Bank there are different appraisals
such as 360 degree feedback, upward appraisals, and peer appraisals that could be
helpful. They can bring out things which are normally ...
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Asad, Anusheh Reg # 14126
(Bahria University Karachi Campus, 2014)
Purpose- the objective of this study was to evaluate the effectiveness of the recruitment
and selection practices being implement in organizations; to determine through detailed
research and study that which practices ...
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Ali, Rehan Reg # 20400
(Bahria University Karachi Campus, 2012)
The present study was aimed at evaluating the marketing and branding strategies of Pepsi Co.
Pakistan by using social media advertising. The impact of social media network marketing in
consumers brand loyalty and ...
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Shahnawaz, Phunparah Reg # 64567
(Bahria University Karachi Campus, 2021)
Purpose:
Aviation industry has been neglected in Pakistan for its relevance and contribution in the gross
domestic product (GDP). Specially, the marketing campaigns of the domestic airlines have
seldom been probe and ...
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Shamshad, Nihad Reg # 43661
(Bahria University Karachi Campus, 2022)
Purpose: This study investigates the efficiency ofsupply risk management (SRM) in terms of
its effects on buying and operational performances and the connection between these two areas
of responsibility. This study ...
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MADIHA ZAHOOR, Reg# 31398
(Bahria University Karachi Campus, 2015)
Purpose: The major aim of this study was to investigate the effectiveness of television
advertising on consumer perception for packaged milk products (FCLM) category. The study further also determines the role of television ...
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Liaquat, Saima Reg # 19142
(Bahria University Karachi Campus, 2013)
Aims:
The aim of this research paper is to assess the effectiveness of action learning in business
management schools of Pakistan and how does it affects a student learning process.
Method:
Mainly qualitative approach ...