Welcome to the Bahria University DSpace digital repository. DSpace is a digital service that collects, preserves, and distributes digital material. Repositories are important tools for preserving an organization's legacy; they facilitate digital preservation and scholarly communication.
| dc.contributor.author | Munazza Kazmi, 01-229191-006 | |
| dc.date.accessioned | 2021-11-29T06:53:22Z | |
| dc.date.available | 2021-11-29T06:53:22Z | |
| dc.date.issued | 2020 | |
| dc.identifier.uri | http://hdl.handle.net/123456789/11299 | |
| dc.description | Supervised by Dr.Shazia Rehman Khan | en_US |
| dc.description.abstract | Pakistan Hotel Industry is an emergent market, seeing the recent tourism and hospitality initiatives done on government level. Hence, the idea behind writing this thesis was to access the impact of Service Quality on Customer Loyalty with mediating effect of Customer Satisfaction and Customer Perceived Value. In order to carry out the research we took the sample of foreign tourist staying in the luxury hotels of Pakistan. However, the results demonstrated the high impact of Service Quality and Customer Satisfaction on Customer Loyalty, but the mediating impact of Customer Perceived Value couldn’t find support | en_US |
| dc.language.iso | en | en_US |
| dc.publisher | Management Studies BUIC | en_US |
| dc.relation.ispartofseries | MPhil (MS);MFN-T 9219 | |
| dc.subject | Customer Satisfaction | en_US |
| dc.title | Service Quality, Customer Satisfaction and Customer Loyalty in Luxury Hotels of Pakistan: A Test of Mediation | en_US |
| dc.type | Mphil Thesis | en_US |