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Welcome to the Bahria University DSpace digital repository. DSpace is a digital service that collects, preserves, and distributes digital material. Repositories are important tools for preserving an organization's legacy; they facilitate digital preservation and scholarly communication.
| dc.contributor.author | Shariq Riaz, 01-154171-019 | |
| dc.date.accessioned | 2020-12-21T00:50:37Z | |
| dc.date.available | 2020-12-21T00:50:37Z | |
| dc.date.issued | 2021 | |
| dc.identifier.uri | http://hdl.handle.net/123456789/10561 | |
| dc.description | Supervised by Ms. Tehreem Ahmad | en_US |
| dc.description.abstract | The following study is on the Role of Social Media in the General Elections of 2018, the study highlighted the opinion changing ability of social media and how it helped PTI to win the elections. The study primarily focused on how the social media campaigning and reporting influenced the results of elections. The study was conducted through a survey in the form of a questionnaire with a sample size of 150 people. People of ages between 18-30 were the main target audience. The assumptions of the study were that it served as an eye-opener for the masses and it also encouraged the youth to cast votes and which eventually resulted in the win of Pakistan Tehreek-e-Insaaf. The results of the study show that all the assumptions about the role of Social Media in the elections were correct and in the upcoming elections it will play an even more vital role. | en_US |
| dc.language.iso | en | en_US |
| dc.publisher | Bahria University Islamabad Campus | en_US |
| dc.relation.ispartofseries | BS (Media);MFN 8888 | |
| dc.subject | Media Studies | en_US |
| dc.title | Role of social media in general elections of 2018 in Pakistan | en_US |
| dc.type | Thesis | en_US |
