BBA (IC-FYP): Recent submissions

  • Spice Industry Enhancing Marketing Strategies of Mashriq Food Basket 
    Muhammad Tahir Awan, 01-111191-159; Arbaz Bin Akram, 01-111181-010; Mansoor Aqeel Khan, 01-111181-049 (Business Studies BU E8-IC, 2022)
    Marketing is an important tool for every business in today's business world. Competition is real in today’s world, every business is competing with each other on the basis of pricing, product quality, marketing strategies ...
  • Shortages and Rising Cost of Raw Materials in Cement Industry 
    Hasna Abid, 01-111191-023; Maria Ilyas, 01-111182-229 (Business Studies BU E8-IC, 2022)
    The cement industry in Pakistan is facing several challenges related to raw materials, including shortages and rising costs. These challenges are caused by a number of factors, including: The quarrying and mining sector ...
  • Multi Agent Based Decision Support System for SCM.A Project on MOBI Paints 
    Muhammad Tariq Yousaf, 01-111191-035; Wasif Shakoor, 01-111191-133; Zahoor Fouze Azeem, 01-111191-071 (Business Studies BU E8-IC, 2022)
    Supply chain is the core of any business. From procurement to delivering the product to final consumers. Furthermore, inventory is one of the most important components of supply chain. Inventory management help the ...
  • Supply Chain Resilience at DWP Xerox : Maintaining an Efficient Procurement and Logistics System 
    Muzammil Saeed Malik, 01-111191-144; Osama Azhar, 01-111191-112; M. Abdullah, 01-111191-155 (Business Studies BU E8-IC, 2022)
    The purpose of the research is to study the importance of resilience in supply chain management. The researchers investigate Supply Chain resilience at DWP Xerox and how they are maintaining efficient procurement and ...
  • Strategy of Financial Stability and Sustainability- A Case Study of Khubaib Foundation 
    Muhammad Ibrahim Nadeem, 01-111191-043; Muhammad Saad Nazar, 01-111191-047; Uzair Ahmed, 01-111191-131 (Business Studies BU E8-IC, 2022)
    The major purpose of this project is to find out the gap that is causing problems of economic instability and fill that gap with an effective solution so that Khubaib Foundation can work effectively. This case study of ...
  • Enhancing Asian Wok’s Sales Revenue by boosting Home Delivery 
    Muhammad Jawad, 01-111181-077; Mohammad Taha Asad, 01-111181-057 (Business Studies BU E8-IC, 2022)
    The development of application “Asian Wok” has a significant need in Marketing Management and Supply Chain Management of Asian Wok for Improvising the home delivery service at the restaurant. This unique idea will boost ...
  • An Event Investigation on Pharma, Banking, and Telecom Sector Stocks: Rampant Effect Study 
    Muhammad Rizwan, 01-111182-052; Syed Zulkifal, 01-111182-107; Ariyan Alam, 01-111182-017 (Business Studies BU E8-IC, 2022)
    Stock markets are extremely sensitive to macroeconomic, financial, geopolitical, political, and pandemic events. The world recently suffered a severe COVID-19 pandemic that lasted more than two years. Global financial ...
  • Transport Inefficiency Faced By Agility Logistics PVT. 
    Muhammad Osama Minhas, 01-111182-067; Sayyaf-Ur-Rehman, 01-111182-096; Burhan Altaf, 01-111182-136 (Business Studies BU E8-IC, 2022)
    The transport inefficiencies in agility logistics are affected by numerous factors which hinder the efficient operation of supply chain management and logistics itself. Therefore, the analysis will be carried out about ...
  • Inventory Management Leading to Effective Warehousing: A Case of Airlift 
    Mahrukh Haider, 01-111182-046; Muhammad Ali Asif, 01-111182-056; Nabeelah Mughal, 01-111182-076 (Business Studies BU E8-IC, 2022)
    Airlift is currently renowned for its delivery system where the company seeks to supply its customers with their required groceries, and other supplies and commodities. However, the company began as a decentralized platform ...
  • Use Of Effective Marketing Tools For Cricketer’s Brand Identity Formation. 
    Musab Shahbaz, 01-111181-090; Sheryar Khan, 01-111181-114; Uzair Mirza, 01-111181-058 (Business Studies BUIC, 2021)
    Pakistan has an immensely rich cricketing history and culture, with the sport being the most popular in the country. The country currently boasts six regional teams under the current structure at the highest level with ...
  • Using the Right Marketing Tools and Strategies for Promoting the Tourism Industry in Pakistan. 
    Maliha Zahid, 01-111181-046; Noor Nawaz, 01-111181-094; Shehryar Mansoor, 01-111181-113 (Business Studies BUIC, 2021)
    This study aimed to identify the void in the tourism market; multiple reasons and problems are the pivot barriers in boosting the tourism industry of Pakistan. The problems were identified by studying the country's economic ...
  • Digital Marketing Campaign of Cherat Cements. 
    Aroosha Riaz, 01-111181-012; Ali Jan Khan, 01-111181-149 (Business Studies BUIC, 2021)
    Digital Marketing is an important tool for every business in todays world. Without digital marketing no business can be successful , yet traditional marketing is still prevailing in the market but every one has adopted new ...
  • Improving the Brand Image of Pakistan Telecommunication Company Limited (PTCL). 
    Sadaf Zehra, 01-111181-106; Anas Hakeem, 01-111181-009; Muhammad Arsam, 01-111181-070 (Business Studies BUIC, 2021)
    Pakistan Telecommunication Company Limited is the largest telecommunication provider in Pakistan. Since its origin, PTCL has invested a lot in its expansion programmers, particularly copper wire installations. Due to the ...
  • A Case Study on Issues that Are Affecting the Supply Chain Operation of the Textile Industry in Pakistan. 
    Farhan Ali, 01-111181-025; Usman Noor, 01-111181-042 (Business Studies BUIC, 2021)
    The textile industry is a major industry operating in Pakistan that is contributing a major part to the exports being made by the country. This textile industry is producing some of the finest clothes around the globe that ...
  • Inventory Management at Sapphire. 
    Muhammad Ahsan Amin, 01-111181-065; Abbas Ali, 01-111172-128; Ch. Hammad Ali, 01-111181-153 (Business Studies BUIC, 2021)
    The aim of the project is to provide efficient ways to Sapphire Pvt. Ltd to manage their inventory. How we can integrate the amount of product with the database. We will be also adding feature of ‘Forecast’ which will ...
  • Requiring for Supplier Capability Improvement. 
    Muhammad Salman Waheed, 01-111181-082; Mian Zulqarnain Haider, 01-111181-054; Raja Waleed Uz Zaman, 01-111181-098 (Business Studies BUIC, 2021)
    Pakistan has one of the strongest automobiles industries in the world. Brands like Toyota, Honda, Suzuki, Hyundai, KIA, and now particularly MG and many new brands are operating here. Pakistan seems to possess a huge ...
  • Access to Finance for Startups an Insight into the Pakistani Startup Ecosystem. 
    Ziad Arshad Dar, 01-111181-145; Fayez Munawwar Ahmad, 01-111171-027 (Business Studies BUIC, 2021)
    This study gives a general overview of the startup environment in Pakistan. The research is exploratory in nature and uses a descriptive technique to discover trends in the development of Pakistan's entrepreneurial climate ...
  • Business Reengineering at King’s Meatech Systems Pvt. Ltd. 
    Amna Faran, 01-111181-008 (Business Studies BUIC, 2021)
    This research paper focuses on the reengineering of the business process for the firm King’s Meatech Pvt. Ltd. The firm chosen in this case taps into the meat processing industry and therefore adds value to its procured ...
  • E-Lugguge 
    Syed Muhammad Hamza, 01-111181-180 (Business Studies BUIC, 2021)
    Bags have consistently been a significant part of movement, regardless of whether it's a satchel, a plastic sack, or even a cowhide pack. Each pack has its own importance and fills a specific need. Since forever ago, ...
  • Issue of reverse logistics, a case of pharmaceutical company (Omana Int.) 
    Saad Bin Asif, 01-111161-125; Mahnoor Irfan, 01-111161-065; Muhammad Qasim, 01-111161-102 (Bahria University Islamabad Campus, 2019)
    The Pharmaceutical Companies are geographically spread all over Pakistan. The production units of the pharmaceutical industry were in major cities like Karachi, Lahore and Peshawar (Gopinathan, U. 2019). Pharmaceutical ...

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