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Browsing BBA (IC-FYP) by Title

Browsing BBA (IC-FYP) by Title

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  • M. Nausherwan, 01-111192-082; M.Affaan Bin Akhter, 01-111182-185 (Business Studies, 2023)
    This final year project presents a comprehensive 5-year marketing and proposed research plan for Convo, a California-based SaaS company. The project aims to improve customer retention, customer relationships and overall ...
  • Ziad Arshad Dar, 01-111181-145; Fayez Munawwar Ahmad, 01-111171-027 (Business Studies BUIC, 2021)
    This study gives a general overview of the startup environment in Pakistan. The research is exploratory in nature and uses a descriptive technique to discover trends in the development of Pakistan's entrepreneurial climate ...
  • Sadaf Asghar Qureshi, 01-111211-143 (Business Studies, 2024)
    This research investigates the impact of Content Localization, Social Media Marketing, and Customer Support on Customer Engagement among multilingual audiences interacting with digitally advertised businesses in Pakistan. ...
  • Hamza Khurshid, 01-111201-037; Muhammad Hamzah, 01-111201-132; Syeda Rimsha Rubab, 01-111201-112 (Business Studies, 2023)
    This study paper looks into how Human Resources (HR) practices and the widespread problem of obesity in police departments are connected in a complex way. This study aims to show the many problems that come up when police ...
  • Ali Amin, 01-111211-011; Mirza Abdul Hannan, 01-111211-062; Mustajab Ali, 01-111211-169 (Business Studies, 2024)
    The paper, "Addressing Supply Chain Disruptions and Inventory Management Challenges in Asian Wok" mentions the modern innovation that might be an ultimate solution in order to bring out efficiencies in its entire supply ...
  • Muhammad Haider Abdullah, 01-111221-062; Muhammad Zulkifal Akhtar, 01-111221-080; Ali Akbar, 01-111232-022 (Business Studies, 2025)
    This final year project suggests the conceptual design of an AI accountant software that makes use of cloud-based technologies, conversational artificial intelligence, natural language processing (NLP), and optical character ...
  • Syed Hassan Mahad, 01-111221-103; Muhammad Wahaj Abbas, 01-111221-218; Malik Abdullah Zia, 01-111211-057 (Business Studies, 2025)
    The growing use of artificial intelligence (AI) in finance has led to the development of robo-advisory tools capable of generating investment portfolios with limited human input. However, empirical evidence on their ...
  • Muhammad Hammad Marwat, 01-111221-064; Muhammad Noman Jehan, 01-111221-069 (Business Studies, 2025)
    The flour milling industry (FMI) in Pakistan plays a critical and indispensable role in the national food supply chain, serving as the primary intermediary between agricultural wheat production and final household food ...
  • Muhammad Meheryar Shah, 01-111221-068 (Business Studies, 2025)
    The Fast-Moving Consumer Goods(FMCG) industry faces significant challenges related to waste across its supply chains, with global food waste estimated at approximately 1.3 billion tonnes each year. This project explores ...
  • Syed Saad Ali Rizvi, 01-111212-232 (Business Studies, 2025)
    In today’s rapidly evolving digital landscape, businesses increasingly seek innovative tools to enhance customer interaction and engagement. Among these tools, artificial intelligence (AI)-powered chatbots have emerged as ...
  • Muhammad Daniyal Shakoor, 01-111192-130; Lamia Baig, 01-111192-044 (Business Studies, 2023)
    This report encompasses Pakistan's efforts to achieve Universal Health Coverage (UHC) through financing reform initiatives. The focus is on two significant initiatives: the development of a national UHC Blueprint and the ...
  • Ahmad Talha Hamood, 01-111212-267 (Business Studies, 2025)
    This study sets out to look at how pay gaps inside companies move up the hierarchy and how those gaps relate to the firm’s bottom line. Increasingly, the huge difference between what top executives take home and what the ...
  • Muhammad Talal Asghar, 01-111212-238; Muhammad Saad Waseem Butt, 01-111221-072; Muhammad Ishaq Khan, 01-111221-067 (Business Studies, 2025)
    This research project discusses the relationship between inventory management practices and operational performance at Tech Rover Pvt. Ltd., an Islamabad-based communication-equipment supplier. Products: The company provides ...
  • Mariam Anwar Kahloon, 111032-042 (Bahria University Islamabad Campus, 2009)
    The Chinese foreign exchange reserves have been continuously increasing by every coming year whereas its exchange rate vis-à-vis United States dollar remained the same. The reason being that the Chinese government kept ...
  • Syed Salman Hassan, 01-111221-129; Umer Shahnoor, 01-111221-107; Fahad Abdullah, 01-111221-223 (Business Studies, 2025)
    This research seeks to provide a fair initial public offering (IPO) price for Jazz, the biggest mobile network operator in Pakistan, by studying current market trends and investor sentiment using corporate valuation methods ...
  • Zainab Awais, 01-111202-157; Rahem Bin Ahmed, 01-111202-120; Momina Anis, 01-111202-285 (Business Studies, 2024)
    This project aims to analyze distribution strategies of Haidri Beverages, one of the biggest distributors of Pepsi. Overcoming distribution challenges requires a holistic approach where marketing and distribution strategies ...
  • Muhammad Abdullah Tahir, 01-111201-065; Areeb Arshad, 01-111201-020 (Business Studies, 2023)
    The project focus on the strategic merger between Pakistan Telecommunication Company Limited (PTCL) and Telenor, aiming to address PTCL's challenges including service quality, market competitiveness, customer retention, ...
  • Ramsha Khalid, 01-111211-097 (Business Studies, 2024)
    This report examines the strategic gaps at O’ Brownies, a premium bakery located in Islamabad, and presents a comprehensive plan to improve its market position, visibility, and customer engagement. Based on primary data ...
  • Wajeeha Tahir, 01-111201-119; Zainab Malik, 01-111201-124; Hiba Khan, 01-111201-129 (Business Studies, 2023)
    This project investigates the impact of Microfinance Institutions (MFIs) on the development of Small and Medium Scale Enterprises (SMEs) in the Islamabad-Rawalpindi Metropolis. The study explores the comprehensive profile ...
  • Agha Rehan Abbas, 01-111201-149; Muhammad Abdullah Nasir, 01-111201-064 (Business Studies, 2023)
    This study investigates asset allocation in the digital age, focusing on the integration of cryptocurrencies and traditional investments. It analyses findings from three surveys: "Cryptocurrencies and Traditional Assets: ...

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