Recently added

Welcome to DSpace BU Repository

Welcome to the Bahria University DSpace digital repository. DSpace is a digital service that collects, preserves, and distributes digital material. Repositories are important tools for preserving an organization's legacy; they facilitate digital preservation and scholarly communication.

Department of Business Studies (BUIC): Recent submissions

  • Analysis & Expansion of Fiscal Space for Health of Pakistan 
    Muhammad Daniyal Shakoor, 01-111192-130; Lamia Baig, 01-111192-044 (Business Studies, 2023)
    This report encompasses Pakistan's efforts to achieve Universal Health Coverage (UHC) through financing reform initiatives. The focus is on two significant initiatives: the development of a national UHC Blueprint and the ...
  • 5 Year Marketing and Research Plan for Convo 
    M. Nausherwan, 01-111192-082; M.Affaan Bin Akhter, 01-111182-185 (Business Studies, 2023)
    This final year project presents a comprehensive 5-year marketing and proposed research plan for Convo, a California-based SaaS company. The project aims to improve customer retention, customer relationships and overall ...
  • Factors of Analytical Tools Influencing Business Performance in the FMCG Sector 
    Daud Asif, 01-111192-019; Areej Ali, 01-111201-021; Abdul Samad Aftab, 01-111192-001 (Business Studies, 2023)
    The field of data analysis plays a critical role in shaping business performance and decision-making processes. As organizations grapple with the increasing complexity and volume of data that is unequivocally called Big ...
  • Impact Assessment of Covid-19 on the Steel Industry of Pakistan 
    Anoosh Qayyum Khan, 01-111192-009; Asmeer Asim Bukhari, 01-111192-013; Khalid Saifullah Butt, 01-111192-040 (Business Studies, 2023)
    The "Impact Assessment of COVID-19 on the Steel Industry of Pakistan" project seeks to demonstrate how the COVID pandemic has affected the steel sector. The global pandemic had an adverse impact on many industries, but the ...
  • The Impact of Covid-19 on the Pharmaceutical Industry of Pakistan; An analysis of the variation in the share prices pre and post Covid 
    Muhammad Sameed Laeeq, 01-111192-085; Hamza Nadeem Janjua, 01-111192-031; Siraj Haider, 01-111192-266 (Business Studies, 2023)
    The project "Impact of Covid-19 on the pharmaceutical industry of Pakistan; an analysis of the variation in the share prices before and after Covid-19" seeks to learn more about the effects of the worldwide pandemic on ...
  • Enhancing Brand Salience Amidst a Saturated Market: A Case Of Telenor 
    Sher Jang, 01-111192-109 (Business Studies, 2023)
    The aim of this study is to ascertain the various marketing related concepts and their real-world applications that can effectively enable a prolific brand to stand out within a market that is filled with similarly prolific ...
  • Financial Advisors to Classic Car 
    Nimra Abbas, 01-111192-091; Talha Rehman, 01-111192-118 (Business Studies, 2023)
    This executive summary provides an overview of the project focused on rebranding strategies for Classic Car, a local car rental company. The project addresses the challenges faced by Classic Car, conducts a comprehensive ...
  • Optimizing Inventory Management and Supply Chain Efficiency for Hi-tech Lubricant in the context of Rapid Business Growth and Operational Challenges 
    Hannan Ali, 01-111191-092; Tafheem Ul Haq, 01-111192-200 (Business Studies, 2023)
    This report focuses on optimizing inventory management and supply chain efficiency for Hi-tech Lubricant in the context of rapid business growth and operational challenges. The project aims to improve operational performance, ...
  • Marketing Flaws at Med-Exam Expert and Their Rebounds 
    Syed Muhammad Shahmir Hashmat, 01-111192-116 (Business Studies, 2023)
    In the competitive field of medical exam preparation, effective marketing is vital for companies like Med Exam Expert to establish their brand, engage with their target audience, and achieve sustainable growth. However, ...
  • Yogtopia’s Road Towards Transformative Marketing 
    Muhammad Abdullah, 01-111192-059; Shehryar Sarwar Khan, 01-111192-108 (Business Studies, 2023)
    This report presents the findings and outcomes of the project titled "Yogtopia's Road Towards Transformative Marketing." The aim of the project was to assist Yogtopia, a Greek yogurt brand, in enhancing its market presence ...
  • Financial and Accounting Advisors of Logistics World 
    Hamaad Rasheed Butt, 01-111192-028; Abdul Ahad Naseer, 01-111192-127 (Business Studies, 2023)
    This project aims in digitalizing the manual accounting system of Logistics World. The Company's accounting procedures will be digitally transformed and optimized, improving their accuracy, effectiveness, decision-making, ...
  • Predicting Employee Performance Using Machine Learning 
    Saffa Mehmood, 01-111192-100; Hamna Tahir, 01-111192-227 (Business Studies, 2023)
    Human resource (HR) is the department inside an organization that is in charge of managing and administering the human capital or workforce. Human resources specialists are involved in many elements of the employee lifecycle, ...
  • Mushroom Cultivation – A Way Forward Towards Sustainable Economic Growth 
    Shayaan Asad, 01-321212-048; Surayya Ahmed, 01-321212-050 (Business Studies BU E8-IC, 2022)
    Due to the inexpensive and readily accessible raw materials required for the mushroom and fungi industry, as well as the quicker means of communication and marketing, mushroom production has a lot of potential in Pakistan ...
  • Examining Rebranding and Rejuvenating Strategies: A Project on Shaheen Petroleum 
    Faran Shahid, 01-222211-007; Wasi Imran, 01-222211-011 (Business Studies BU E8-IC, 2022)
    Shaheen petroleum began offering its services in 2004 by constructing its first gas station at the Balkasar intersection on Route M-2. In 2010, Shaheen petroleum completed the construction of its second fuel station, which ...
  • Rebranding of Mithaas Sweets & Bakers 
    Aisha Arshad, 01-222211-001; Alina Sabqat, 01-222211-002; Muhammd Usman Saeed, 01-222211-008 (Business Studies BU E8-IC, 2022)
    People are developing with the technology that is advancing today, and both are happening at an accelerated rate. It is a dire need for businesses to develop digital presence and gather user’s data to perform different ...
  • Devise Marketing Strategies to Uplift the Tourist Locations in Flood Affected Areas; A Case Study of Firm Destination Unlimited – Pakistan Floods 2022 (KPK) 
    Ijlal Haider Baloch, 01-322202-003; Muhammad Anas Ashir, 01-322202-004; Kahuda Suleman, 01-322202-023 (Business Studies BU E8-IC, 2022)
    The tourism industry of Pakistan has been growing in the past years and it has also attracted the eyes of some influential international tourists. These tourists made some videos and wrote blogs about the beauty of Pakistan ...
  • Guidance Pro 
    Muhammad Ahmed, 01-221212-018; Usman Ali Qureshi, 01-221212-033 (Business Studies BU E8-IC, 2022)
    GUIDANCE PRO is the online platform for the students where we will offer online services and products to the students in different categories includes guideline notes, assignment/projects, results, past papers, books and ...
  • Feeta Kainchi: Design your own Apparel 
    Minahil Haroon, 01-221212-017; Omer Sadiq, 01-321212-044 (Business Studies BU E8-IC, 2022)
    This report is constituted on detailed business plan of our project which includes all the information regarding our business. Therefore, for the purpose of understanding broader landscape of our business we included ...
  • Enabling Sustainable Car Wash Using Waste Water Management Technology 
    Hamza Saleem, 01-321212-019; Muhammad Talha Jamil, 01-321212-039; Muhammad Tayyab, 01-321212-040 (Business Studies BU E8-IC, 2022)
    Water Consumption is increasing gradually with increase in population everyday around the globe. Many countries are making strategies to save water and recycling used water for other purposes like, in agriculture land, ...
  • The Comeback of a Food Venture by Tackling Obstacles and Relaunching It in the Market - A Case of Cafe Food Dudes 
    Aamna khan, 01-322211-001; Bushra Hassan, 01-322211-003; Sadaf Sher, 01-322211-014 (Business Studies BU E8-IC, 2022)
    The food industry in Pakistan plays a significant role in the country's economy, and in recent years there has been a noticeable increase in the number of local fast food and traditional restaurants in the Rawalpindi and ...

Search DSpace


Advanced Search

Browse

My Account