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Browsing Department of Business Studies (BUIC) by Author "M.Affaan Bin Akhter, 01-111182-185"
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M. Nausherwan, 01-111192-082; M.Affaan Bin Akhter, 01-111182-185
(Business Studies, 2023)
This final year project presents a comprehensive 5-year marketing and proposed research plan for Convo, a California-based SaaS company. The project aims to improve customer retention, customer relationships and overall ...