Final Year Project Report (BUIC): Recent submissions

  • The Effect of FinTech on The Profitability of Commercial Banks 
    Fatemah Junaid, 01-111202-041; Javeria Malik, 01-111202-062; Rehan Aziz, 01-111202-123 (Business Studies, 2024)
    The primary objective of this project at hand is to analyze the effect of FinTech on the profitability of commercial banks. This task is rooted in the extensive goal of aligning the increased users on the digital payment ...
  • Currency Dynamics and Market Forces Unraveling Pakistan's Equity Performance 
    Muskan Khan, 01-111202-114; Inshra Siraj, 01-111202-183; Mohsin Ali Shaikh, 01-111201-187 (Business Studies, 2024)
    The intricacies of the Pakistan Stock Exchange (PSX) present investors with a dynamic landscape shaped by multifaceted economic indicators, regulatory developments, and market sentiments. Within this context, our research ...
  • Developing the Training & Development Program for Flair Travel & Holidays 
    Humna Khalid, 01-111202-056; Aayzah Fatima Mirza, 01-111202-001; Syeda Tabinda Anjum, 01-111202-250 (Business Studies, 2024)
    The project aims to implement a comprehensive coaching curriculum for Flair Travel & Holidays, focusing on enhancing client management skills and utilizing LinkedIn for business growth. The objective is to address concerns ...
  • Empowering Business Growth at Engro: Unleashing the Power of Seamless Marketing Automations 
    Eeman Saeed, 01-111202-037; Fahmeed Mukhtar, 01-111202-274; Maha Khan, 01-111202-068 (Business Studies, 2024)
    This report examines the comprehensive implementation and expected effect of "Go High Level," a present day advertising automation platform, on Engro's commercial enterprise growth. The initiative ambitions to streamline ...
  • Dynamic Synergy: VUCA-Driven Supply Chain Integration in Healthcare: A Case of Shifa International 
    Kizzat Pervez, 01-111202-066; Uswa-E-Fatima, 01-111202-154; Shahab-Ud-Din, 01-111202-264 (Business Studies, 2024)
    The main goal of this project is to create an extensive supply chain plan that is especially suited for the Shifa Hospital's supply chain division. Working closely with the organization and our supervisor, the project was ...
  • Analyzing Distribution Strategies & Areas of Improvement Haidri Beverages-Pepsi 
    Zainab Awais, 01-111202-157; Rahem Bin Ahmed, 01-111202-120; Momina Anis, 01-111202-285 (Business Studies, 2024)
    This project aims to analyze distribution strategies of Haidri Beverages, one of the biggest distributors of Pepsi. Overcoming distribution challenges requires a holistic approach where marketing and distribution strategies ...
  • Impact Assessment of COVID 19 on Textile Industry of Pakistan 
    Myra Sajid, 01-111202-116; Tooba Muhammad, 01-111192-297 (Business Studies, 2024)
    This project investigates the impacts of COVID-19 on Pakistan’s Textile industry. The study explores the effect of global pandemic by considering three significant companies which includes Sapphire, Nishat, and Gul Ahmed ...
  • Role of Digital Marketing in creating Brand Awareness 
    Fatima Yaseen, 01-111202-283; Raaina Shafique, 01-111202-208; Aymen Khan, 01-111202-231 (Business Studies, 2024)
    In this report we planned to rebrand a brand with little online presence using digital marketing. There are various ways through which we can achieve this such as building a website, SEO, content writing, social media ...
  • A Comprehensive Training on Sexual Harassment in Banking Sector of Pakistan 
    Syeda Aleeza Zainab, 01-111202-147; Suleman Bin Maalik, 01-111191-058 (Business Studies, 2024)
    Harassment in the bank sector refers to any unwelcome or unwanted behavior that creates a hostile or intimidating work environment. This can include verbal or non-verbal conduct, such as unwelcome comments, gestures, or ...
  • Employee Morale and Performance Management in Headway Escuela 
    Abeer Fatima Taqi, 01-111202-012; Shaheer Bin Aamir, 01-111212-215; Ayesha Naveed, 01-111202-290 (Business Studies, 2024)
    The study project’s goal is to identify the several causes of Headway Escuela’s high teacher turnover and absence rates and present a comprehensive solution that the organization can apply. A detailed analysis revealed ...
  • Barriers to Growth of a Nascent Social Enterprise : A Capstone Project 
    Bahrouz Khan, 01-111202-176 (Business Studies, 2024)
    This project investigates the barriers to growth of a nascent social enterprise, focusing on the issue of member motivation within Khairiyah, an organization managed by Bahrain students since 2021. Through qualitative ...
  • The Personalized Drive: AI-Powered Personalization in Automotive Digital Marketing Backed by Data-Driven Story-Telling in the Evolving Automotive Journalism Industry 
    Muhammad Sarib Saleem Khan, 01-111182-214 (Business Studies, 2024)
    This thesis explores the intersection of AI-powered personalization in automotive digital marketing and its integration with data-driven storytelling in automotive journalism. By examining current trends, consumer behavior, ...
  • The Financial Dissonance in the Supply Chains of Supermarkets of Twin Cities 
    Ali Akbar, 01-111201-012; Humna Sohail, 01-111202-298 (Business Studies, 2024)
    The importance of supply chains is very important for companies and especially supermarkets that are running their businesses selling goods and services. Mainly in the urban centers like the Twin Cities in Pakistan. It is ...
  • Re Brand Apparel : Clothing Brand 
    Hasnain Khan, 01-111202-284; Yasir Haroon, 01-111202-227; Muhammad Omair, 01-111202-101 (Business Studies, 2024)
    This study aims to explore the process of starting a clothing brand in the Pakistani market,and Personally we worked on a startup known as “ReBrand Apparel”which will be an online platform (Shared on Web and the Social ...
  • Impact of Suzuki Pakistan Merger and Subsequent Delisting: A Financial and Strategic Analysis 
    Mushtaq Khan, 01-111202-113 (Business Studies, 2024)
    This research project examines the financial and strategic implications of the merging of Pak Suzuki Motor Company Limited (PSMCL) and Suzuki Motorcycles Pakistan Limited (SMPL), as well as PSMCL's subsequent voluntary ...
  • Streamlining Human Resource Management at Noble Pharmaceuticals through Adoption of an HRIS System 
    Kiran Khurshid, 01-321231-019; Muhammad Erfan Ejaz, 01-321231-026 (Business Studies, 2024)
    Nobel Pharmaceuticals is a Kashmir-based pharmaceutical company that is involved in the production of the veterinary medicine. The company has a total of 800 employees and it is family-owned business in which all the ...
  • Technology Adoption and Improvement, Impacting Employees Well Being in PTVC (Pakistan Television Corporation) 
    Sana Anjum, 01-321231-041 (Business Studies, 2024)
    This project focuses on Pakistan Television Corporation (PTVC), the country's sole state channel and its inaugural broadcaster. The ability of any organization to adapt to evolving market conditions and technological ...
  • Integration of (Eco Tourism) through Human Resource Management and Marketing in Sustainable Tourism Growth (Gilgit Baltistan) 
    Qamar Mumtaz Awan, 01-321231-038; Qamar Abbas, 01-321231-037 (Business Studies, 2024)
    The academia has a unique blend of experience and knowledge in its different domains. In the current report entail the practical experience of Pakistan’s most rapidly growing business industry around the globe. The northern ...
  • From Manual to Modern: Transforming HRM at IZOC Solutions through Automation 
    M. Haider Raza Gardezi, 01-321231-028; Usama Bin Aslam, 01-221231-014; Zaryab Shakeel, 01-321231-055 (Business Studies, 2024)
    This research explores the transition of HR practices from manual to automated, undertaken at IZOC Solutions in Pakistan which is operating through different streams (IT infrastructure, business process outsourcing, and ...
  • Choose It: Your Style at Your Door Step 
    Rimsha Irfan, 01-221222-024 (Business Studies, 2024)
    This project involves around ChooseIt which is a website that Is dedicated to help women of all ages find the right dress for themselves for every type of occasion. The project starts with mission and vision, mentioning ...

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