EXPLORING THE DETERMINANTS AND OUTCOME OF SUSTAINABLE REVERSE LOGISTIC CAPABILITIES IN PETROCHEMICAL INDUSTRY OF PAKISTAN

Abstract

Purpose - The purpose of this study was to explore the determinants and outcome of sustainable reverse logistic capabilities in petrochemical industry. Design/Methodology/Approach - Probabilistic, stratified non-proportionate sampling was carried out. The target population was the managerial staff ofthe petrochemical industries of Pakistan. Only 468 people makeup the complete population. Findings - The findings indicate a mediating relationship of sustainable reverse logistics capabilities between two independent variables, which are commitment to sustainable supply chain management and commitment to sustainable reverse logistics with the dependent variable, operational performance. Research Limitations/Implications - The scope of this study is limited in terms of geographical and technological constrain, along with the restriction ofthe social lab, thus not generalizable to other industries. Practical Implications - The study realizes the managers and decision makers about the importance and value of sustainable supply chain management and take appropriate steps toward the usage of resources. For organization involving in sustainable supply chain management, the key factors for improving the operational performance is to craft the sustainable reverse logistic capabilities. - This study contributes towards the recommendations which would environment friendly in their approach which will Originality/Value enable the petrochemical firms to be more ultimately increase performance.